bon bon belle in Madison, wi
bon bon belle in Madison, wi
bon bon belle in Madison, wi
bon bon belle in Madison, wi
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welcome to bon bon belle in madison!

Picture this: you walk into Bon Bon Belle Bridal and immediately feel at home. Our curated collection, featuring exclusive designs, ensures there’s something for everyone, whether you’re drawn to classic, modern, simple, or boho vibes. But that’s just the beginning.

While you’re here, explore our selection of unique gifts for sale, perfect for adding a special touch to your big day or as thoughtful gifts for your bridal party.

And what about our team? They’re like your best friends who know everything about dresses and are here to make you feel awesome. Plus, we’ve got sizes for everyone from 4 to 30W. So come on in, and let’s find that dream dress together! And once you say yes to the dress, head over to our custom bubbly bar, offering champagne and delicious mocktails to toast to your journey with us!

wedding gown collections at madison


Store Manager


Lead Bridal Stylist


Bridal Stylist


Bridal Stylist


Bridal Stylist


Bridal Stylist

Upcoming Madison Events

Frequently Asked Questions

Making an appointment is easy! Either visit or call us at (608) 982-0999 to schedule a visit. You are welcome to bring an additional six people during weekday appointments or four people on the weekend. If you are looking to expand the party, we offer private shopping experiences or an upgraded experience in a larger suite.

Absolutely! Our second location is fully accessible, meeting ADA requirements to ensure a welcoming and inclusive environment for all. If you have any specific accessibility-related questions or requirements, reach out, and we’ll be happy to assist. 

While both stores feature exclusive Bon Bon Belle lines – Alyssa James Bridal, WREN Bridal, Callie Rae Bridal, WSL Collection, and Zjiveli – each store has its own unique inventory of dresses. Both stores offer their dresses in a range of sizes and styles. For your convenience, we identify the location of specific dresses throughout our website and on each social media post. If you love a particular dress you see on our website or social media, be sure to confirm which store carries it before visiting. 

We strive to offer a range of dresses to accommodate various budgets. The Madison location features dresses priced between $1,800 – $7,000, and the Burlington location offers a similar selection with prices ranging from $1,800 – $4,500. We aim to provide diverse options, ensuring that every bride can find their dream dress within a comfortable price range. 

We take immense care in selecting our gowns, resulting in one of the most extensive size assortments among boutiques in Wisconsin. Our collection spans sizes 6-30W, providing a wide range of options to cater to various body types. 

 Bridal gown sizing differs from traditional department-store sizing and can vary by designer. On average, a bridal gown labeled as size 12 is like a department store size 8. During a fitting, if gowns are too large, we use bridal clips to adjust the dress for a snugger fit, allowing brides to better visualize the silhouette. Conversely, if the gown seems too small, we insert a privacy panel and/or clip the gown to give an accurate representation of what the dress would look like in your size.  

While the sample gowns may not offer a perfect fit, we have various techniques to ensure you gain a fantastic understanding of how gowns look in the right size and after alterations tailored to individual shapes and heights.